At Dehnee Perfume Factory, we hold ourselves to the highest standards of accuracy and integrity in all our communications and publications. We recognize the importance of promptly and transparently addressing any errors to maintain the trust of our customers, partners, and the public. This page outlines our procedure for identifying, correcting, and communicating errors, ensuring accountability and transparency.
Dehnee Perfume Factory
Since 1990

Identifying Errors

Monitoring and Review: We have established a rigorous monitoring and review process to identify errors in our content and communications. This includes

Regular Audits

Periodic audits of our published content, including website pages, social media posts, and printed materials, to ensure accuracy and consistency.

Customer Feedback

Actively encouraging customers and stakeholders to report any errors or discrepancies they encounter through our feedback channels.

Employee Vigilance

Training our employees to be vigilant and proactive in identifying potential errors in their work and the work of their colleagues.

Reporting Errors

Internal Reporting

When an error is identified internally, it is immediately reported to the relevant department head. The report includes a detailed description of the error, its source, and any potential impact it may have.

External Reporting

If an error is reported by a customer or an external party, it is logged by our customer support team and escalated to the appropriate department for further investigation.

Investigating Errors

Error Assessment Team

We have an error assessment team comprising representatives from relevant departments, including content creation, quality assurance, and customer support. This team is responsible for investigating reported errors.

Thorough Investigation

The error assessment team conducts a thorough investigation to determine the nature, cause, and extent of the error. This includes reviewing the original content, consulting with the individuals involved, and assessing the impact on our customers and stakeholders.

Correcting Errors

Developing a Correction Plan: Once the error has been investigated, the error assessment team develops a correction plan. This plan outlines the steps needed to correct the error, prevent its recurrence, and mitigate any negative impact.

Implementing Corrections

Corrections are implemented promptly and effectively. This may include

Content Updates

Updating the erroneous content on our website, social media platforms, or printed materials.

Public Announcements

Issuing public retractions or corrections through our communication channels, including our website, social media, and email newsletters.

Direct Communication

Notifying affected customers or stakeholders directly, providing them with accurate information and any necessary support.

Publishing Retractions and Corrections

Clear and Transparent Communication: We are committed to clear and transparent communication when publishing retractions or corrections. This includes:


Publishing corrections or retractions as soon as the error has been identified and a correction plan is in place.


Ensuring that corrections and retractions are clearly visible and easily accessible to our audience. This may include placing notices on relevant web pages, social media posts, and printed materials.


Acknowledging the error and taking full responsibility for it, while providing accurate information to rectify the situation.

Preventing Future Errors

Continuous Improvement: We are dedicated to continuous improvement and preventing future errors. This involves:

Regular training sessions for our employees on best practices for content creation, quality assurance, and error prevention.
Employee Training
Reviewing and enhancing our internal processes to reduce the likelihood of errors.
Process Enhancements
Incorporating feedback from customers and stakeholders into our error prevention strategies.
Feedback Integration


Dehnee Perfume Factory is committed to maintaining the highest standards of accuracy and integrity. Our procedure for addressing errors ensures that we promptly identify, correct, and communicate any inaccuracies in a transparent and accountable manner. By doing so, we uphold the trust and confidence of our customers, partners, and the public.